What We Do

Kourdi Associates provide customised content, digital learning, coaching and virtual masterclasses enabling leaders to navigate and shape the future.

Our work with our clients focuses on developing the personal, team and organisational leadership skills – as well as the mindset and impact – of the organisations’ existing and future leaders.

The goal is to create a cadre of leaders, focused on developing their individual impact, team performance, and organisational success. To achieve this we need to broaden and deepen what leaders know, believe and do.

On a personal level these leaders need to be more proactive and intentional; leadership styles need to be more confident, connected and impactful, and thinking needs to be more strategic and future-oriented. Several leadership shifts are needed for this vision to be realised.

The Next Normal: Trends Shaping Leadership Development

The context for organisations and leaders, consistently confirmed in our discussions and research, have shaped our offer and what we do. As a result, our interventions reflect the latest context and priorities. These include:

  • The desire for digital learning. 
  • A need for inspiration, practical relevance and impact.
  • Personalisation – meeting each individual’s specific needs.
  • Learning that reflect reality and insights that are fact-based.  
  • Approaches that are engaging, innovative and proven.  
  • Outcomes that are specific and measurable.

Digital Learning

Our digital learning materials enable leaders at all levels to develop their skills, behaviour and mindset, and succeed in a world of opportunity, challenge and change.

More than ever, leaders need learning materials and leadership insights delivered in short, timely, practical formats – online, and via a range of devices and apps.

Virtual Masterclasses

We deliver a range of virtual masterclass programmes in several key areas:

  • Developing the Organisation and Shaping the Future (eight programmes)
  • Thriving in Turbulent Times (four programmes)
  • Developing Talent and Teams (sixteen programmes)


Our coaches help people, current and future leaders, to set the right course for themselves and the people they lead.

Our coaches are qualified, forward thinking, experienced educators, not only great at listening but also with the expertise to provide insight, and the right measure of support and challenge. We call them Coach Educators and their skill is not simply coaching, it’s 1:1 leadership development.

    Customised Content

    Our content – both originally created or carefully sourced and curated – provides the timely insight needed to navigate key business and leadership issues.

    We work with world-class educators, content developers and technology partners to develop e-learning programmes, learning materials, online hubs and content production. Our work blends original, leading edge insights as well as classical thinking applied in a modern global context.

    Let's talk

    We would like to discuss how we can help your business.

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